The phrase, “Brazilians are the most social people in the world” is frequently used by internet executives. According to the research conducted by Nielsen, Brazil is one of the top three nations with the highest number of users of social networks in the world. How might this inform you international student recruitment strategy in Brazil?
Read MoreMobile might be the single most important word in technology, digital marketing, and overseas student recruitment. What you don't know about mobile CAN hurt you.
Read MoreDo you watch your frequent flyer status? To be honest I do, too. I like free flights. And it helps to have status for early boarding and luggage perks as airlines have gotten so stingy and charge for bathroom visits (no, they haven't come up with that one...yet). For this blog, I have selected a few services that can make your travel easier.
Read MoreSeth Godin coined the phrase "interruption marketing" many years ago to describe the way traditional marketers interrupt the consumer to draw attention for their products and services. His message was that consumers will find more and more ways to avoid interruptions. He was right. At the 2014 INTEAD Global Marketing Workshop for Academic Leaders in New York City, Hubspot's Matt Fradette showed the process and the successes of moving from interruption marketing to contextually relevant inbound marketing for universities.
Read MoreAt Intead we understand the forces driving academic institutions to seek international students. Our Recruiting Intelligence blog addresses the various factors that contribute to a successful international student recruitment and enrollment program. We consider:
We hope you will find new ideas and gain perspective that ignite your international recruitment. This resource is available to inspire our community of international enrollment professionals to share best practice and learn from each other. We welcome your input.
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