Recruiting Intelligence | Intead

Do What Needs Doing: 2 Focus Areas, 2 Valuable Resources

More US Students See Opportunities Abroad

India’s Growth Mindset - US vs. India: Academic Opportunities

AI is Now Your Students’ First Campus Visit

Recruiting Intel Digest: The Most Useful Stuff from Q1 2026

A Decade in America: My Journey as a Chinese Student, Graduate Years

A Decade in America: My Journey as a Chinese Student, Undergrad Years

Vibe Coding and the Hidden Risks of AI in Enrollment

The US is Having A New Coke Moment

Translating Reality into Action: Reflections from AIRC 2025

Intead’s Top 10 Blog Posts of 2025: As Chosen by Readers

Recruiting Intel Digest: The Most Important Stuff from Q4 2025

From Stasis to Strategy: Enrollment Teams, It’s Time to Act

NACAC 2025 Reflections: Students, Staffing, + New H-1B Implications

Your Career Services Office is Underutilized and It Shows

This Moment is Built for SIOs: Bringing International to Campus

Recruiting Intel Digest: The Most Interesting Stuff from Q3 2025

Pull-Through Conversations: A Case Study in “Reel” Student Connections

Everything Has Changed! But Has It?...

Keeping Your Education Agent Partnerships Strong

Evaluating Recruitment Agent Relationships

Predicting Student Yield: The Demonstrated Intent Challenge

Recruiting Intel Digest: The Most Useful Stuff from Q2 2025

We Will Fix This – NAFSA 2025 Reflections

88 Ways to Recruit International Students: 2025 Reboot

The Allure of Online Community College for Global Students

Admissions Teams and Resilience. Lessons from the Past.

International Student Employment Trends After Graduation

Do You Know #Studyspo?

Recruiting Intel Digest: The Most Useful Stuff from Q1 2025

Why International Student Numbers Will Grow

Intead Luxe: A New Era of Enrollment Marquéting

AIEA 2025 Reflections

Cracking the Student Success Code

AI Built for Admissions?

Finding and Alleviating Admissions Pain Points

AIRC 2024 Reflections

Intead’s Top 10 Blog Posts of 2024: As Chosen by Readers

Recruiting Intel Digest: The Most Useful Stuff from Q4 2024

Open Doors Data and PIE Live Boston Reflections

Need Better Results? Consider These 12 Options

Understanding Social Media Algorithms for Student Recruitment

What We Understand About Affinity - AMA Higher Ed Reflections

To Engage Students, Listen to Students - NAFSA XI 2024 Reflections

AI Affects Your SEO - But not in the ways you think

From Cannibal to Friend: More Campus Leaders Wake Up to Market Demand

Trump v. Harris: New Student Sentiment Analysis

Why Personas Get a Bad Rap

5 Student Recruitment Markets Worth Considering

International Students Seek US Jobs: How You Can Help

Recruiting Intel Digest – The Most Useful Stuff from Q3 2024

LinkedIn for Edu Marketing? - Career-Minded Students Say Yes!

So you think you have a campus community?

English Language Programs as Enrollment Barometers

EdUSA Forum '24 Reflection Pt 2: US Student Visa Perception vs Reality

EdUSA Forum 2024 Reflections – Stale Tech Curricula

Why We Travel: Making the Most of Student Recruitment Trips

Is Your Content Functional but Vibeless?

The Resource Center Every Enrollment Leader Needs

Yes, you should consider Tanzania, but here’s the thing…

GMAC Conference 2024 Reflections

NAFSA 2024 Reflections

Recruiting Intel Digest - The Most Useful Stuff from Q2 2024

Are You Ready for an International Alumni Strategy?

KYN 2024: What Matters Most to Prospective International Students

Career Success for US-Educated International Students?

Groundbreaking Data: International Student Employment After Graduation

KYN 2024: Will the US Election Shape International Student Decisions

How International Students are Finding US Jobs

The Fiscal Abyss Ahead?

Email Marketing is Still Not Dead

Did you say something?...I’ve already scrolled on

Yes, You Should Consider Guyana, but here’s the thing…

New to WhatsApp Business? Yup, we got you! - Part 2

New to WhatsApp Business? Yup, we got you! - Part 1

It’s Time to Rethink Your ROI - New ‘Late Bloomers’ Insight

Recruiting Intel Digest - The Most Useful Stuff from Q1 2024

AIEA 2024 Reflections: Tend to the Roots

How “learnable” is your digital content?

Required: Cultural Nuance in Edu Marketing - 3 Helpful Examples

The International Student POV...Intead Staffers Reflect on OPT

Budgeting Framework for Student Enrollment Projects (and More)

The Changing International Enrollment Realities…and a nod to AIEA

Peer Check: How Edu Marketers Use Social to Engage

The Questionable Use of Shortcut Tools – ChatGPT and Templates

Yes, You Should be in Vietnam, but here’s the thing…

Omnichannel Marketing 101

AIRC 2023 Reflections: Slides Now Available

Intead’s Top 10 Blog Posts of 2023: Chosen by Readers

The Most Useful Stuff from Q4 2023

Explore and Challenge: Constructive Friction from PIE Live in Boston

Case Study in High-Value Regions: Bangladesh + Vietnam

Internationalization is About Risk, Reward, and Your Culture

Navigating the TikTok Ad Platform: Part 2

Navigating the TikTok Ad Platform: Part 1

Yes! You Should be in India, but here’s the thing…

Should Threads Be in Your Edu Marketing Strategy?

Listen Up--New EdUp–Int'l Podcast with NAFSA Chair Dr. LaNitra Berger

NACAC 2023 Reflections

Get Your Students Career Ready. Here's How - Part 2 of 2

Get Your Students Career Ready. Here's How - Part 1 of 2

Recruiting Intel Digest: The Most Useful Stuff from Q3 2023

Finding the 'I' in Team - And other retreat reflections

Yes! You should be in China, but here’s the thing…

Our Predictive Modeling Guidance Summarized

Emerging Markets Research Summarized: Know Your Neighborhood

Release Your Global Entrepreneur Spirit

The Non-traditional Student Advantage Part 5: Audience Targeting

The Non-traditional Student Advantage Part 4: Born This Way or Transformed?

The Non-traditional Student Advantage Part 3: Know Your Competition

The Non-traditional Student Advantage Part 2: What Exactly Makes Them Non-traditional?

The Non-traditional Student Advantage Part 1: It’s Becoming Even More Common

Humanizing the Education Agent

Recruiting Intel Digest: The Most Useful Stuff from Q2 2023

Getting Started with Hootsuite for Student Recruiting

Thinking Big Opportunities: NAFSA 2023 Slides

Stacked Credentials and Employment

You’re In the Right Place: Predicting the Future of Student Recruiting

Mind the Gaps: Managing Student Expectations with Reality

Where the Viable Students Are

When Traditional Markets Weaken, Look to Asia Part 2

When Traditional Markets Weaken, Look to Asia Part 1

12 Ways To Develop Strategic Advantage For Enrollment

Constitution & Commitment — AGB Conference Reflections

Having Data ≠ Using Data Part 2

Having Data ≠ Using Data Part 1

Recruiting Intel Digest: The Most Useful Stuff from Q1 2023

Edu Trustees and Presidents Focus on Internationalization

My MBA Program Isn’t Growing Like Theirs!

Productive Conflict in Action — Agent Aggregators: an ICEF Podcast

Reflecting on #AIEA2023: Promises Being Made and TBU Data

Budgeting as an Expression of Values: 3 Essential Questions

ICYMI: Getting Started with [New Tech Marketing] Series

AIRC Conference: Download Our Student Journey Slides

When Traditional Markets Weaken, Look to the Middle East

Customer Service as a Marketing Tool

Enrollment Staff Structure: Free Download

Global School Start Calendar — Free Download

Key Takeaways from 3 Student Recruitment Meet Ups

Intead’s Top 10 Blog Posts of 2022, as Chosen by Readers

Recruiting Intel Digest: The Most Useful Stuff from Q4 2022

When Traditional Student Markets Weaken, Look to Latin America: Part 2

When Traditional Student Markets Weaken, Look to Latin America: Part 1

Your Quick Hit Index to Worldwide Social Media

900+ Institutions Report on Internationalization

Succeed in the New Student Landscape: A Can’t-Miss Event

NAFSA Region XI: Slides Available + Useful Takeaways

Are Your Student Leads Intent-Ready or a Joke?

Getting Started with Email A/B Testing Part 2

Getting Started with Email A/B Testing Part 1

Recruiting Intel Digest: The Most Useful Stuff from Q3 2022

Prospective Students Seek a Career Network (Part 2)

Prospective Students Seek a Career Network (Part 1)

You Mean My Opinion Matters? The Power of International Student Internships

When Traditional Student Markets Weaken, Look to Africa: Part 2

When Traditional Markets Weaken, Look to Africa: Part 1

For Chinese Students, Authenticity Counts

Getting Started with Snapchat Marketing for Universities

Insider Take: Chinese Parent/Student Priorities, Now

Spontaneous Learning

Get Started with Instagram Marketing Strategies to Boost Enrollment

Not Rocket Science

International Student Rebound: IIE’s Latest Survey

Getting Started with TikTok Marketing for Ed Institutions

Recruiting Intel Digest: The Most Useful Stuff from Q2 2022

Some College, No Credential, Open Opportunity

#NAFSA2022 Takeaways: Intead’s NAFSA 2022 Slides Now Available

The Lament That Goes Nowhere: A New Perspective

Improving Student Yield: A Big 10 Campaign Case Study

New Book Review: The Real World of College

State of Higher Education 2022: Top 5 Takeaways

New Market Entry: Key Benchmarks for Student Recruitment Initiatives

Getting Started With Building an Audience

Rinse and Repeat is Not the Answer

The Rise of Student Retention as Key to Recruitment

How to Say 'No' to Ideas That Aren't Good Enough (Reboot)

Text Message Marketing for Universities and High Schools

Recruiting Intel Digest: The Most Useful Stuff from Q1 2022

Spotlight on Your Institution’s Student-First Approach

Quick Hit Regional Insights for Student Recruitment

AIEA 2022 Takeaways: Where do we go from here?

The Long and Winding Road Tracing the Student Journey: Part 2

The Long and Winding Road Tracing the Student Journey: Part 1

A 2022 Must-Read -- AIEA's Handbook of International Higher Education

US vs China: One Chinese Student’s Journey Through the Pandemic

What’s the Story Behind Your Data? Part 2

What’s the Story Behind Your Data? Part 1

5 Lead Nurturing Best Practices for Universities and High Schools

Recruiting Intel Digest: The Most Useful Stuff from Q4 2021

Intead’s Top 10 Blog Posts of 2021

An OPT Reflection: Starting Points and Destinations

Reverse Enrollment Declines: Use Marketing Tech Better

Small Talk, So Underrated

Flying Forward with In-Person Learning: Executive Edition

Offering Up Inspiration for DEI

Getting Started With Chatbots

2 Ways to Get Gen Z

Competitor Analysis: Quick Insights Available

Student Recruitment Platforms Or…DIY

A View from My Seat: SIO Edition

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At Intead we understand the forces driving academic institutions to seek international students. Our Recruiting Intelligence blog addresses the various factors that contribute to a successful international student recruitment and enrollment program. We consider:

Marketing
Branding
International student services
Additional elements leading to institutional and student success.

We hope you will find new ideas and gain perspective that ignite your international recruitment. This resource is available to inspire our community of international enrollment professionals to share best practice and learn from each other. We welcome your input.