As our global political and economic climate continues to shift, we are always looking for new areas of growth for U.S. international student recruitment. Recently we’ve written about recruiting in Chile and Colombia, so it is of particular interest to us that the Peruvian middle class outspends both countries on education—and the market is showing signs of growth.
Did you know that the new Peruvian government, elected in 2016, has committed to becoming a bilingual country? While opening opportunities through bilingual education, the Peruvian government is also offering scholarships to help students break down the financial barriers to international study.
Bottom Line: As with any country, recruiting in Peru has its challenges—both cultural and economic, but last year alone, the number of students coming to the U.S. from Peru grew faster than any other country in Central or South America. The students are increasingly bilingual and have access to government-funded scholarship opportunities. The interest is there. It is now the job of U.S. institutions to step-up student recruitment efforts in the face of strengthening ties between Peru and the EU, as well as other Latin American nations.
Have we peaked your interest? Read on for recommendations for recruiting international students from Peru…Read More