Podcasts

Michael Waxman-Lenz

Michael Waxman-Lenz

CEO & co-founder of International Education Advantage, LLC.

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Creating the Mobile First Experience

Matt Collins, Global Director of Applications and Partner Marketing at Microsoft, joins Michael Waxman-Lenz, Intead CEO and co-founder, to discuss the importance of creating a mobile first experience. Given the influence and prevalence of mobile channels for internet usage, marketers need to pay careful attention to crafting a mobile first approach.

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The U.S. college application process is not the international norm

Chris Boehner, Executive Director of Vericant, joins Michael Waxman-Lenz, founder and CEO of Intead in a discussion about the Chinese secondary education system, how it differs from the US system and Chinese students’ approach to the US higher education application process.

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Know Your Neighborhood - Fall 2017
Global Alumni Management for U.S. Institutions