It could be the rush to diversify student recruitment markets. Or the need for tech tools and processes to bring the student journey into the AI era. Or maybe it’s to simply find marketing insights and cultural nuances for a specific region or country. More often than not, it has to do with needing to build internal support for your global student recruiting plans. Whatever the reasons, all we know is our digital content is flying off our virtual shelves.
Because of the rush – downloads from our site are up 41% year over year – we thought it a good idea to pause our regularly scheduled programming to bring you this important message: Intead has a digital Resource Center enrollment leaders and practitioners tap every day as they consider next steps and start their research.
Our next opportunity to meet is THIS WEEK!
Join Ben and Virginia Commonwealth University SIO Jill Blondin on Aug. 1 at 2 p.m. at the EducationUSA Forum as they share insights on Navigating Budget Challenges in International Recruitment: Practical Strategies for Every Phase. Find them in Salon F. Hope to see you there!
Our publishing goes far beyond simply reporting. When we write and edit, we first ask ourselves:
- Does the content bring value to our community, or is it simply self-promotion?
- Can we make our insights more actionable for our readers?
- Can our readers use our content to formulate, articulate, and justify their student recruitment plans?
For the uninitiated, our growing library currently houses more than 800 pieces of content relevant to the work you do every day. Think ebooks, case studies, conference slides, actionable one-pagers, podcasts, webinars, and more. It’s built on Intead’s 15+ years of publishing on the topics you care about and our ability to predict the future.
For enrollment leaders, and those aspiring to be, we offer management perspective on budget development, staffing structures, team management, technology implementation and more.
Some of our Resource Center users know exactly what they are looking for and they type it into the search bar. Others use our handy checkbox options to quickly filter their search:
- Agents
- Alumni
- Digital Marketing
- International Student Recruitment
- International Students
- Market Research
- Non-Traditional Students
- Persona
- Predictive Modeling
- Social Media
- Technology
We also offer deep, well-researched insights on student recruiting in key countries and regions:
- Africa
- Brazil
- Central America
- China
- Colombia
- Ecuador
- Europe
- India
- Kenya
- Latin America
- Middle East
- South Africa
- South America
- South Asia
- Southeast Asia
- US
- Vietnam
Search by keyword, topic, region, or category. It couldn’t be easier.
Sound valuable? (We welcome your feedback. Oh, and those notes we get from readers telling us how they used one piece or another to push forward…love that!)
Click here for direct access to our Resource Center page.
You’ll find a good amount of our content is available for free. Some, however, is for our Intead Plus members only. Our members have access to a range of team training tools, webinars, ebooks, and slide decks that required significant effort on our part to put together -- the kind of stuff we use to guide our clients. These pieces offer even more value to our readers.
And, if you’re curious what your peers are downloading lately (and who isn’t?!), read on…
The 10 most downloaded items from Intead’s library in just the first half of this year (2024):
#10 AI and ChatGPT for Enrollment Management: Presentation Slides
AI is impacting enrollment management teams. How can you manage the risks and discern the best applications? How do you clear away all the smoke? Intead’s Iliana Joaquin led a 2023 AIEA session on the topic.
#9 Our Predictive Modeling Guidance Summarized: Report Summary
Improving your enrollment and admissions processes one data-building block at a time. Download the 3-page summary of our full Guide to Predictive Analytics Success—a quick read you’ll be glad to have on hand.
#8 Know Your Neighborhood 2024 Snapshot: Infographic
Does the US election matter to prospective international students? Did it ever? New data offers insight into the undeniable shifts in the priorities of international education seekers. A quick-hit Know Your Neighborhood infographic, based on Intead and Studyportals’ 2024 analysis of survey responses from 2,492 international students reporting in from 106 countries and comparing those responses with what we received in 2016.
#7 International Enrollment Current State: 2023 NACAC Presentation Slides
Where and how are SIOs and others responsible for international enrollment growth investing their resources? Great perspective from Intead collaborating with AIRC and Middle Tennessee State University with significant research provided by Bonard.
#6 KYN Emerging Markets: Quick-Hit Download
We compiled the key ideas from our 2019 Know Your Neighborhood research into a one-pager comparing Africa, Central America, and South America. The data is based on a study of over 12,300 international students from over a dozen countries and is drilled down to actionable points for admissions teams short on time. The full report is available to Intead Plus members.
#5 Deploying Your Budget for International Student Recruitment: AIRC Slide Deck
A data-driven, actionable approach to budgeting for international enrollment efforts. This presentation deck offers: 6 budget models, 12 international student recruiting tactics, enrollment office budgeting perspective, and tracking recommendations. This one is only available to Intead Plus members.
#4 Identifying High-Value Regions: A Case Study
Finding your high-value regions is your first step toward successful market diversification. This case study details how one mid-tier Midwestern university discovered new markets and won students by testing digital marketing with a small media budget.
#3 Know Your Neighborhood 2024 Summary Report
What’s motivating international students to study abroad? How will the US presidential election influence their decisions? What degrees matter most? What it all means for your recruitment marketing. This is the report that follows the summary infographic that came in at #8 above. Apparently, the deeper analysis drew more readers than the summary. THAT is refreshing!
#2 Connecting Dots: Are US Institutions Producing Career Success for International Students?
Career opportunity is the primary motivating factor for international students. If you can demonstrate that your degrees pave a beaten path to positive career outcomes, then you’ve got your prospect’s ear. Not many institutions can back up their promises with data…until now.
….and our #1 top download is…
#1 Groundbreaking Data on International Graduate Employment: Slide Deck
New and novel research by NAFSA and Intead, in collaboration with 12 visionary US academic institutions, gets specific on how international students with US degrees have fared after graduation. Telling data on OPT/CPT outcomes and how these graduates contribute to the US economy.
Honestly, this list just scratches the surface. You want valuable and actionable? You want enrollment growth near term? Long term? Start with our Resource Center and plan accordingly.
Happy browsing from the Intead team.
