Recruiting Intelligence

Meet Intead!  

• Find us at NACUBO in Phili and NACAC in Columbus in September, NAFSA Reg XI in Springfield in November and AIRC in Atlanta in December. Be in touch to share a cup of coffee in person.

Bookmark this: Intead’s Resource Center 
Access 800+ articles, slides decks, reports with relevant content on any topic important to enrollment management and student recruiting.  Check it out.

From everything we’ve seen, heard, and researched, students still want what they’ve always wanted: a good education, a career on the other side of graduation, meaningful friendships, and some international adventure.

These aspirations persist – despite anti-immigration rhetoric, despite visa complications, despite global uncertainty. Student goals have persisted through 9/11, the 2009 global financial crisis, Brexit, and skyrocketing US tuition. They’ve persisted within Gen X, Millennials, Gen Z, and are showing up in Gen Alpha. 

So yes, some things change (see below). But the fundamentals of what pursuit of education is all about, not so much.

Below we offer a useful one-pager breaking down the steps to building a strategic international enrollment plan. Your colleagues have scooped these up from us during our conference presentations and downloaded them from our website. Helpful perspective as you consider your options and your processes in place (and those desired).

Read on… 

Meet Intead!  

• Find us at NACUBO in Phili and NACAC in Columbus in September, NAFSA Reg XI in Springfield in November and AIRC in Atlanta in December. Be in touch to share a cup of coffee in person.

Bookmark this: Intead’s Resource Center 
Access 800+ articles, slides decks, reports with relevant content on any topic important to enrollment management and student recruiting.  Check it out.

Sustaining a successful partnership with your agents requires mutual investment, clear and frequent communication, and trust. The most effective agents act as a true extension of your enrollment team. That level of service, however, requires an institutional partner who remains responsive and provides ongoing support all along the way. 

Seems obvious. And yet, too many institutions sign the agent contract, hit autopilot, and expect results to roll in. If it were that easy, you wouldn’t need an agent strategy. But you do. 

• Metrics to evaluate education agent performance
  
• Streamlined internal processes that make your institution easy to represent
  

An often overlooked and critical element: Who on your university team have you assigned to managing your agent partners? If it is the new, eager staffer in your office with no real international experience (because, how hard can it be?), you are in for lackluster results or worse.  

Today we outline how to get this right. Read on… 

Meet Intead!  

• Find us at NACAC in Columbus in September and AIRC in Atlanta in December. Be in touch to share a cup of coffee in person.

Bookmark this: Intead’s Resource Center 
Access 800+ articles, slides decks, reports with relevant content on any topic important to enrollment management and student recruiting.  Check it out.

This year most of the Indian students Deepika talks to are being patient. “They are checking in with me to determine if now is the right time to apply, or if they should wait.” Similar to the travel disruptions the world experienced during the Covid pandemic, many of the obstacles families encounter won’t change student intention, just the timing. 

We’ve been seeing this measured reaction, particularly at the graduate-level.  

Many undergraduate students who are uncertain about their immediate plans have enrolled in Indian universities or institutions for the time being, according to Deepika. They’re keeping their options open and are considering transferring to the US once conditions improve. Some are also exploring pathway programs through their current institutions as a bridge to US education. 

There is palpable hope among students we’ve spoken with anyway. The political climate is hazy, and the immigration rules have become chaotic and more restrictive; nobody denies that. But the hope is that this, too, shall pass. So, students continue to stay informed and often turn to their education agents to verify what they’re hearing. 

Below we share a valuable agent evaluation tool for your use.

Read on…