Recruiting Intelligence

If you haven’t started utilizing gamification for the purposes of attracting, recruiting and enrolling students both domestically and internationally, you should. University websites toting lists of information and a couple pictures won’t cut it in the competitive market that is international recruitment today. Nowadays, in a world where young adults are almost obsessively focused with devices—and the app games available on them—you need to cater to those interests in order to be noticed.

We all know the cost and logistical challenges of meeting international students face-to-face can be prohibitive. We also understand their value: Personal meetings are compelling and can convince students to enroll. So how can you create personal and influential interactions with potential students, even from far away?