Intead’s HQ is in Salem, Massachusetts, a city that has built an identity around the Salem Witch Trials, one of the most infamous episodes in American history. Our office sits just a few blocks from where the trials unfolded. A plaque outside our very building marks the site of the Old Witch Gaol (jail), where many of the accused were imprisoned in 1692.
Somewhere over the intervening three centuries, Salem became America’s unofficial Halloween capital. Every October (in fact, throughout the entire year), we’re flooded with costumed visitors from fairies to ghouls. They seek haunted houses, mediums, and the filming locations from Disney’s Hocus Pocus.
Can benchmarking help universities navigate today’s internationalization headwinds?
Yes - but don't take our word for it. Read The PIE News coverage about our new AIEA benchmarking study. 22+ institutions have joined, 40+ in progress, 120+ more evaluating the opportunity. Are you?
Meet Intead!
Find us at AIRC Annual Conference in Dallas Dec 1-4, and AIEA Annual Conference in DC Feb 15-18. Be in touch to share a cup of coffee in person.
For visitors, Salem is primarily a place to spend a pretty great getaway, immersed in one of the few traditions that invites everyone to be exactly who they want to be, if for a limited time. Home to the very first museum in the country documenting early trade between the US and China, among other marvels, Salem's historical and maritime museums are spectacular.
For those of us who work and live here, our city is just another beautiful spot on Boston’s North Shore, with brick streets, historic houses, and many, many New Age bookshops and crystal proprietors.
After a while, the costumed spectacles fade into the background. The ghost tours and tourist groups become something we walk around on our way to lunch, and the people dressed as ghouls and princesses become just another, if mildly disorienting, part of the morning commute.
Life has a way of evening out, even when the environment around us feels unusually theatrical. The metaphor of dramatic spookiness seems apropos. We’re here to help you move forward with planning and execution, despite the drama all around us in our field.
For years, international enrollment has approached uncertainty as though it were a passing condition; something to navigate before the next period of stability arrived. The past several recruitment cycles suggest a different reality.
Uncertainty is no longer interrupting the work of international enrollment management but becoming a consistent element of the operating environment itself. The more useful question is no longer when things will settle down, but how institutions can continue making good decisions while they don’t.
Read on for a helpful Start, Stop, Continue approach to managing today’s international enrollment environment.
Read More
