Recruiting Intelligence

You are reading an excerpt from our e-book "88 Ways to Recruit International Students". 

II. Armchair recruiting

Don’t underestimate what you can accomplish from your office in Dubuque, Syracuse or South Bend.  Even if you are chained to your desk, figuratively we hope, you can pursue numerous recruitment strategies with potentially great payoff.  If your institution is just beginning to explore international recruitment, many of these methods can help you wet your feet in the international sector.  Or if your institution has already made inroads in some markets, these methods can help to cultivate additional regions. Let’s begin. 

Excerpt...........

4. Targeted marketing materials for each international market

Travel to international markets and personal outreach to students and parents is an important element of student recruitment. No different than in your home recruitment activities, the personal touch can be a critical starting point of a relationship and a future enrollment.

University admissions officers are dedicated folks, committed to recruiting, admitting and enrolling the most qualified, diverse and interesting student body, while balancing the institution's financial needs. They work hard, travelling and interacting with hundreds of prospective students domestically and internationally.