Social media is becoming a must-do activity to generate prospects, nurture them through the admissions process and convert them into enrolled students.
Social media is becoming a must-do activity to generate prospects, nurture them through the admissions process and convert them into enrolled students.
CompleteCollege America offers some interesting perspective on why so many U.S. academic institutions are struggling to increase their graduation rates. In its report "Time is the Enemy" the group reveals how the demands of life are shifting priorities and hurting students' abilities to complete their education in a streamlined, timely fashion and earn the degree. The report is focused on public universities in 29 States where their Governors have set a priority of increasing college graduation rates. From the report, we note:
Read More
EducationUSA offers a whole range of distribution channels to universities, one of which is this weekly RSS feed with news from universities.
Recruiting international students is a global competition between different academic institutions, but also between different country destinations. The attractiveness of a destination is highly significant among international students' selection criteria - both in terms of which country and which location within that country. ICEF and i-Graduate conduct an annual survey of recruiting agents, which are a great proxy for the trends and demands in the market place for higher education. As chart 1 (below) shows, the U.S. continues to hold a lead in the attractiveness ahead of Canada, the U.K. and Australia.
Read MoreDon’t underestimate what you can accomplish from your office in Dubuque, Syracuse or South Bend. Even if you are chained to your desk, figuratively we hope, you can pursue numerous recruitment strategies with potentially great payoff. If your institution is just beginning to explore international recruitment, many of these methods can help you wet your feet in the international sector. Or if your institution has already made inroads in some markets, these methods can help to cultivate additional regions. Let’s begin.
Excerpt...........
You are reading an excerpt from our e-book "88 Ways to Recruit International Students" (Click here to read the entire book).
Don’t underestimate what you can accomplish from your office in Dubuque, Syracuse or South Bend. Even if you are chained to your desk, figuratively we hope, you can pursue numerous recruitment strategies with potentially great payoff. If your institution is just beginning to explore international recruitment, many of these methods can help you wet your feet in the international sector. Or if your institution has already made inroads in some markets, these methods can help to cultivate additional regions. Let’s begin.
Creating brand recognition abroad when there are so many higher education institutions can be an ongoing challenge for universities. Franklin University in Columbus, Ohio has instituted an exciting and novel approach to building brand awareness, spreading its educational message and educating international students who otherwise wouldn't have the opportunity to attain an American degree. At the 2012 NAFSA Region VI Conference three Franklin University leaders presented their exciting on-location international degree programs. A special thank you to Suzie Arehart, Bridget Banaszak and Tamer Khadre for presenting this information.
At Intead we understand the forces driving academic institutions to seek international students. Our Recruiting Intelligence blog addresses the various factors that contribute to a successful international student recruitment and enrollment program. We consider:
We hope you will find new ideas and gain perspective that ignite your international recruitment. This resource is available to inspire our community of international enrollment professionals to share best practice and learn from each other. We welcome your input.
All content ©2025 International Education Advantage, LLC.
All rights reserved. Privacy Policy | Terms of Service