In the spring and summer of 1988, I was sitting in Germany with three U.S. graduate school admissions in hand, two of them to similar prestigious programs in Washington D.C. - Johns Hopkins University (SAIS) and Georgetown University. I didn't get to visit either campus. I had never been to the United States, had no emotional, family and other ties to either university. Where to attend?
Have you ever noticed that different key word searches bring completely different results? This happens throughout the Internet but we noticed it most recently on the Chinese social media site RenRen. This can be a great source of frustration for both students and universities.
I noticed in discussions with admissions officers their surprise that higher education companies own and use multiple brands. These companies also offer a variety of services. Because of my previous professional life of investment and Merger & Acquisition work, I tend to dig into the structure and origin of companies. Hence, we launched a small summer project with our interns to research ownership of a few higher visibility and acquisitive companies. In subsequent blogs we will cover brands and services owned by various companies. Our selection will be completely subjective and not scientific. If we miss an interesting company, please let us know.
We are continuing to work on our summer research project. Here is one of the companies we researched for you. To read the introduction to this project, click here:_http://bit.ly/whoownswhom
Coordinating efforts between recruitment and student services
Bill Gates gave an interview recently and described himself as a "professional student" in response to the comment that he was a college drop out. I appreciated that description. Our professional careers require that mindset today.
At Intead we understand the forces driving academic institutions to seek international students. Our Recruiting Intelligence blog addresses the various factors that contribute to a successful international student recruitment and enrollment program. We consider:
We hope you will find new ideas and gain perspective that ignite your international recruitment. This resource is available to inspire our community of international enrollment professionals to share best practice and learn from each other. We welcome your input.
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