Going to College Question: Is it the journey or the destination?
Answer: It’s both, but the destination must be worth it.
After years of classes and seminars, learning and discourse, pizza and so many late nights (SO many late nights), the goal of attending university is for a student to find a job.
A university able to give confidence about the future to their prospective students will be in a stronger position than their peer institutions. Career placement stats are found on most university websites. But how about something more concrete? How can you differentiate?
In a two-part series, we are going to talk about ways that your institution can help students arrive at that destination. There are some very cool career prep resources available.
This is about career mentoring and coaching and how your students find the professionals with employer insights and connections—either from within your faculty, administration, alumni pool or through emerging tech tools (#EdTech social platforms).
The destination of the university journey is of course a job (better yet, a career). Talking to domestic and international students regularly, their focus is, of course, on their future.
“What will I do with this degree? Will it have value to me?”
Connecting to your alumni is an essential part of all of this. And yet, universities are investing so little in their global alumni as a new student recruitment resource. If you’ve not already done so, download our Global Alumni Management: State of the Field research here.
And read on for our review of Career Prep tools and resources…