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Recruiting Intelligence

EdTech: Coursera’s Role in the 4th Industrial Revolution

Move over, American Inventor Eli Whitney, we’ve come a long way since the cotton gin. We are in the midst of the booming Fourth Industrial Revolution.

Just in case it has been a while since you’ve been in a history classroom, here’s a tiny refresher:

  • First Industrial Revolution—mechanization
  • Second Industrial Revolution—mass production
  • Third Industrial Revolution—automation
  • Fourth Industrial Revolution—cyber systems and networks

If you need to brush up on your history, there’s a course for that on Coursera—the newest EdTech unicorn in the revolution.

Valuable Side Note: boosting conversion rates & measuring communications effectiveness. Our NAFSA session is coming up and we'll be discussing how to improve your digital connections with international prospects. Intead and NEU offer up best practices. Check it out our fun 49 second promo...

NAFSA Conference

But why is Coursera such a big deal in this modern revolution? Read on...

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Getting Ahead of the Boom: Collegiate Virtual Reality

Last February, we talked about the intense and growing competition within the EdTech industry and new ways of delivering educational content, like the immersive learning experiences of augmented reality and virtual reality. These simulative experiences as of 2017 garnered $3.1 billion in investments, and those numbers are set to grow.

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Online Education = it's a global thing

Mary Meeker has become well-known and lauded for her annual PowerPoint. This year is no different. Her 164-page PowerPoint on key global internet and technology trends is a treasure trove. Mary's information helps us show you more about the trends that will affect your university marketing. As you know, your customers are early adopters and they drive these trends. We all fear falling behind as technology advances. Don't get caught off guard. Read on...

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Online Teaching Implementation: Tuition & Marketing

Online learning is becoming integral part of teaching and education. We recently covered the impact of Khan Academy (Insight: Recruiting Students with Video: Lessons from Khan Academy), today we are looking at how public universities cope with that challenge and opportunity. We selected a report from American Association of State Colleges (AASCU) and Learninghouse, called Online Learning at Public Universities a new path to a degree, addressing the implementation of online teaching at universities. 

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