Susan Cain's book "Quiet: The Power of Introverts in a World That Can't Stop Talking" may seem an unusual choice for your international admission officer bookshelf. This is a helpful book for anybody who is not an introvert and who wants to understand his or her environment and improve working relationships. In the international arena, the books offers key insights into introvert and extrovert behaviors within different cultures, also called high context or low context cultures.
Universities are looking for future revenue streams. Couldn't universities invest in the future of their students and secure their own future? How would that work?
The Four Pillars of Engagement
Alumni can be your best resource for marketing your institution abroad. Don't underestimate the power of alumni in encouraging students and parents to consider your institution as an option for higher education. Alumni have the credibility factor as well as the ability to relate to students and parents in a way that you will not. Consider the following ways to use alumni in your recruitment efforts.